Watch Insurance
Protect your watch with BriteCo coverage.
Get a quote in seconds and coverage in minutes.






A standalone policy from BriteCo covers the things that actually happen to watches:

Dropped, cracked crystal, water damage from exceeding depth rating, movement damage from impact

Including from your home, your car, or while traveling

You had it, now you don’t, no explanation required

Fell off your wrist, left in a hotel room, gone
When a covered event happens, BriteCo pays for repair if the watch is repairable, or replacement at the insured value if it’s not. A scratched bezel gets repaired. A crushed case gets replaced.
Get covered in under 2 minutes with worldwide protection for theft, loss, mysterious disappearance, and accidental damage. File claims online with ease, providing details of the incident, and a claims coordinator will get in touch to guide you through the process.

Submit a few basic details about your watch and get a quote within minutes.

Most BriteCo policies go into effect immediately.

Upload your watch appraisal/receipt, a photo, and gemological certificates if available.
Unlike homeowners riders, BriteCo claims aren’t reported to CLUE or A-Plus, so your homeowners insurance premiums aren’t affected.
BriteCo premiums run around 1–2% of your watch’s appraised value per year. For a $15,000 watch, that’s roughly $150–$300 annually.
What impacts your watch insurance cost? The watch’s appraised value, where you live, and how you store it. If you keep your watch in a home safe and reside in a low-crime zip code, you will likely pay less than someone who wears a $50,000 piece daily in a major city.
Refer to the pricing table for example estimates across common models. Unlike other specialized watch insurance providers, BriteCo policies carry zero deductibles.

BriteCo premiums run around 1–2% of your watch’s insured value per year. Here’s what that looks like across common models:
| WATCH | COVERAGE AMOUNT* | LOW-END COST/YR | HIGH-END COST/YR |
|---|---|---|---|
| Tudor Black Bay 58 | $4,150 | $50.00 | $73.21 |
| Omega Seamaster Diver 300 | $5,900 | $66.63 | $104.08 |
| Omega Speedmaster Professional | $7,600 | $85.83 | $134.06 |
| TAG Heuer Carrera | $5,750 | $64.94 | $101.43 |
| Rolex Datejust | $9,500 | $107.29 | $167.58 |
| Cartier Santos de Cartier | $7,750 | $87.52 | $136.71 |
| Breitling Navitimer | $8,680 | $98.03 | $153.12 |
| Rolex Submariner | $9,100 | $102.77 | $160.52 |
| IWC Big Pilot | $12,900 | $145.68 | $227.56 |
| Rolex GMT-Master II | $22,500 | $254.00 | $396.75 |
| Rolex Daytona | $32,000 | $361.39 | $564.48 |
| Cartier Tank Française | $19,100 | $215.65 | $336.83 |
| Vacheron Constantin Overseas | $25,500 | $287.91 | $449.69 |
| Audemars Piguet Royal Oak | $48,000 | $542.08 | $846.72 |
| Patek Philippe Nautilus | $130,000 | $1,467.93 | $2,293.20 |
*Coverage amount is based on insured value. Annual premium range is an estimate; exact premiums depend on your location and specific policy details.
BriteCo offers standalone watch insurance for luxury and high-value timepieces, with no maximum insured value and zero deductibles.
Whether you own one watch or an extensive collection, BriteCo covers your timepieces for their full value with worldwide protection against theft, loss, accidental damage, and mysterious disappearance.

Most homeowners policies sub-limit jewelry and watches at $1,000–$2,000 per item, regardless of what you own. Some allow a rider that schedules specific items, which gives you better coverage, but the claim still runs through your homeowners policy.
This matters because a homeowners claim can significantly affect your renewal premium. A standalone watch policy from BriteCo keeps the claim off your homeowners record entirely.
Renter’s and condo policies have the same sub-limit problem. The building’s structure is covered by someone else’s policy; your personal property is on you, and the default limits weren’t designed for luxury watches.
If you have 1–2 watches valued at $5,000 or less and already have a good homeowners policy with a low deductible, adding a rider may be enough.
If any single piece is worth more than your homeowners sub-limit, a standalone policy from BriteCo makes the most sense.





A manufacturer’s warranty for a watch brand typically only covers defects. That warranty doesn’t cover dropping your watch on a tile floor, having it snatched in a parking lot, or finding it gone with no explanation. That’s what watch insurance is for.
Intentional damage isn’t covered. Neither are losses from war, nuclear events, government seizure, or confiscation.
Documentation matters, too. Policies require proof of ownership, and, for high-value pieces, a current appraisal from a qualified watchmaker or appraiser. A receipt from 8 years ago may not be enough if the watch has appreciated significantly since then.
Coverage requirements vary by policy. Be sure to look at policy specifics and exclusions when comparing watch insurance coverage.


Contact BriteCo as soon as the loss happens. You can file a claim easily online. Waiting creates complications.

If the watch was stolen, file a police report. You’ll need the report number for the claim.

Pull together your documentation: appraisal, proof of ownership, photos, and purchase receipt.

For theft and mysterious disappearance claims, describe when and where you last had the watch.
BriteCo will assign a claims handler who will contact you directly and keep in touch as you go through the repair or replacement process to make sure you’re happy with the result.
BriteCo insures Rolex, Patek Philippe, Audemars Piguet, Omega, TAG Heuer, Cartier, Breitling, Chopard, Vacheron Constantin, Citizen, Ulysse Nardin, and more. That includes new pieces, vintage pieces, and pre-owned pieces.

Worldwide coverage

Zero deductibles on covered claims

Monthly payment options

Online claims, start to finish with human backup

5-star rated customer service

Trusted by 3,500+ independent jewelers nationwide
Only up to a point. Most standard homeowners insurance policies only cover watches up to a sub-limit of $1,000 to $2,000 per item. Watches worth more than that may not be fully covered. You can add a scheduled rider to your homeowners policy, but filing a claim could increase your homeowners premium. A standalone policy from BriteCo provides full coverage at an affordable price.
For pieces above a certain value, yes. An appraisal from a reputable watch or jewelry store or independent appraiser establishes the insured value. This helps protect you in case of loss or theft. Without a current appraisal, the claim payout could fall short of the watch's actual market value.
Mysterious disappearance means you don't know when, where, or how your watch went missing. There's no evidence of theft and no specific incident to explain the loss. A standalone watch insurance policy covers mysterious disappearance, while most standard homeowners policies do not.
Yes. The purchase channel doesn't affect coverage eligibility. What matters is a current appraisal reflecting today's market value. In some cases, The original sales receipt from the initial owner may suffice in some cases though an appraisal from a reputable watch dealer is preferred.
No. BriteCo insures luxury watches, high-value timepieces, and full collections with no maximum insured value. Your watch is covered for its full appraised value, with a zero deductible and worldwide protection against theft, loss, accidental damage, and mysterious disappearance.